Several stories and news pieces in this issue would seem to herald a movement away from words and towards "pictorial symbols used as a form of writing." In an article about packaging for global markets (p.
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A stand-up, spouted pouch for an energy gel filled in the U.S. and sold in Japan, a first-of-its-kind milk pouch in Germany, and a stand-up frozen fruit pouch MAP-packed in Costa Rica illustrate the global power of the pouch.
Shrink packaging of bottles, jars, cups and other rigid containers has amazing product merchandising and protection powers. While assuring the wholesomeness of food and beverages contained, shrink packaging can also transform a container frog into a packaging prince.
FDA also approved the use of a "healthy" label claim for certain cereal grain products such as enriched flour, enriched rice and bread, even though until now they could not be labeled "healthy" because many do not meet the 10% nutrient requirement.
Lancaster, PA-based Cloister Spring Water recently introduced its new H2O Cool spring water as "the first, the only 12-oz PET bottle that vends like a can." This allows the bottle to be sold through vending machines designed for canned soft drinks.
Processors of frozen and canned produce are studying how best to take advantage of a new ruling by the Food and Drug Administration allowing frozen and canned fruits and vegetables to be labeled "healthy." Using that term to describe all fresh fruits and vegetables has been allowed since 1994, but no such broad allowance was made at that time for frozen or canned fruits and vegetables.