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Neckband doubles as UPC label for milk

When Floresville, TX-based Promised Land Dairy debuted its all-natural flavored milks in old-style glass jars about a year ago, management elected to use a single universal glass bottle for quarts and another for half-gallons.
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P-S TAPE SALES TO REACH $5.4 BILLION

According to a new study from The Freedonia Group (Cleveland, OH), U.S. sales of pressure-sensitive tapes are forecast to expand 6% annually through the year 2ꯠ, reaching $5.4 billion by that year.
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Waking the Dough Boy

Pillsbury Canada Ltd.'s recent overhaul of its Refrigerated Baked Goods Business was more than just skin deep. Larger portions, increased product offerings, and an aggresive advertising campaign were all part of an effort to stir this sleeping product category.
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Multi-material pack protects electronics

High-tech communications equipment manufacturer FORE Systems introduced its ASX-100 switching unit a year and a half ago. The $150ꯠ device set records for switching speed, but the package it was shipped in was woefully inadequate.
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PRINTPACK TO COMMERCIALIZE JEBCO TECHNOLOGY?

Printpack Inc. (Atlanta, GA) has begun efforts to commercialize the Jebco flat-bottom pouch technology that was displayed rather prominently at Pack Expo 94.
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Ales boast custom bottle, gold-stamped labels

When Portland, OR-based BridgePort Brewing Co. added two new brands to its line of premium ales last month, it used the opportunity to introduce a custom glass bottle for all four ale varieties in the line.
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Pepsi pioneers sleeve label coupon

What do you get when you put a sleeve label over an already decorated can?
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Ulcer therapy pack touts ease of use

Introduced in December, Procter & Gamble's new Helidac(TM) ulcer eradication therapy is packaged in a 14-day cube-shaped "kit" designed to make the new three-drug prescription medication easy to take several times a day.
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And the envelopes, please.

The Tube Council of North America announced its 1996 Tube of the Year Award winners on January 9. Named Laminate Tube of the Year was Rembrandt® Mint Flavor Toothpaste, marketed by Den Mat Corp.
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Fresh juice warnings?

Despite reports in the popular press, FDA isn't in a rush to require fresh juice makers to pasteurize their products after last fall's outbreak of illnesses (and one child's death) from E.
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Reclosable label puts Andy Capp's into party size

Whether the motivation was to sell through club stores or just to offer a larger pack, GoodMark Foods, Raleigh, NC, has begun to use reclosable labels in a big way.
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FPA TAPS MARKETING GURUS

Dr. Martha Rogers and Don Peppers, authors of the hot business book The One-to-One Future, will headline the Flexible Packaging Assn.'s Annual Meeting March 5-7 at The Westin Mission Hills Resorts, Rancho Mirage, CA.
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CORRECTION

Some information in "Going with the flow," Packaging World, Dec. '96, p. 15, was misstated. Piezo-electric-based ink-jet printheads do not always have to be reprimed at each start-up or refill.
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Campbell tests home delivery program

Last month in Ohio, Campbell Soup Co. began testing its Intelligent Quisine concept. The three-meals-per-day, 10-week program includes more than 40 items-from sirloin beef tips to French toast with sausage to peanut butter bars-that are shipped via UPS to consumers' homes.
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Spouted cartons extend milk's shelf life

Alta Dena® Certified Dairy is one of the first U.S. dairies to use SPOUT-PAK® spouted paperboard gabletop cartons from International Paper (Memphis, TN).

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