Long known as a marketer of frozen bakery products, Chicago-based Sara Lee Bakery has expanded into a number of new nonfrozen categories. In its current test of a new bagel chip product, it's relying on some powerful packaging to provide protection and sharp graphics.
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The product inside may be more healthful or taste as good, but a package bearing a name like "meat product" or "peanut butter substitute" isn't likely to be as accepted as "bologna" or plain "peanut butter." As the food industry continues to develop new variations of old staples that are more in keeping with the public's desire for more nutritious and convenient foods, the U.S.
Last September, Cincinnati-based Procter & Gamble took the unusual step of advertising in newspapers across the country to warn consumers away from counterfeit long-neck bottles of its flagship Head & Shoulders shampoo because the firm alleged the containers held fake product.
Although regulatory reform efforts stalled in the Senate last year, enough bipartisan support exists to fuel another attempt. New draft legislation being readied reportedly contains the popular risk assessment and cost/benefit analysis requirements, both of which would be examined by independent peer review panels.
In the sunny South Pacific, consumers of Punaauia, Tahiti-based Pacific Beverage Co.'s juices, nectars and alcoholic drinks--all packed in 1-L aseptic bricks--are now enjoying the convenience of a screw cap reclosure.
California's rigid plastic packaging container law, which establishes rates and dates for recycling and source reduction requirements in rigid plastic containers used in food and beverage packaging, takes effect on January 1, 1997.
Unlike their counterparts in the U.S., many European consumers are no strangers to shelf-stable coffee creamers in aseptic bricks, even though that style of package lacks some of the user-friendliness and pouring ease of the gabletop carton.
This year's FPA awards recognized converters for packages that permit product viewing--even touching the product--without compromising package integrity. Reclosable and/or stand-up pouches drive into new product categories.